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Hungrimind Handbook

How to Sell

  • Problem - agitate - solve

  • Before - after - bridge

  • The main thing you should be selling isn’t the product, but the benefit.

  • Love Me; Hate Me. There’s no money in the middle. People buy stuff if they love it or they hate it. If they don’t have a strong emotion there’s no buying.

  • The promise of the product or service in the headline is the number one key to selling.

  • Creating an Ad: Grab Attention, Create curiosity, call to action

  • Headline is the most important part of copy. It’s the title and thumbnail of YT. Nobody keeps scrolling if the headline doesn’t work.

  • Can utilize FOMO. This isn’t for people that aren’t ready to have a product. This is for people that are serious.